What problems did users encounter

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And it is one of the keys to product success. Only through systematic demand analysis can we fully understand the expectations and needs of customers and users, and provide accurate direction and guidance for design and development. In this process, we need to use a comprehensive and in-depth method to sort out and analyze the requirements, establish a systematic understanding of the requirements, and make wise decisions in the design and development process.1) What:? -Analyze user pain pointsFirst of all, it is necessary to clarify what problems users encounter, that is, user pain points.




This is the basis for meeting user needs. By analyzing user pain points, we can understand what users need and what problems they encounter. Understanding this information can help us determine the design  Iceland Phone Number direction of the product and what functions and needs the product needs to meet.2) Where: In what scenario is the demand generated? -Construct demand scenariosUser needs are usually generated in specific scenarios.





By building demand scenarios, we can better understand how users' needs are generated, discover demand motivations, and better bring them into the user's role, thereby optimizing product design.It should be noted that the demand scenario constructed not only includes the environment in which the user is located, but also includes the user's attributes and the problems the user is facing at that time. Because general demand scenarios will appear in user stories as the background where demand occurs.