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Installed on 99% of cell phones, according to the Panorama Mobile Time/Opinion Box survey on mobile messaging in Brazil , WhatsApp is one of the most popular and used social networks in Brazil. Through the application you can exchange text messages, voice messages, make calls and much more. Therefore, the communication channel has become useful for companies that wish to have closer communication with the customer. However, although it may seem simple to provide support via WhatsApp , this mission can turn into a real headache for a manager, as keeping support organized – especially when there is a large flow of support – can be a difficult challenge to meet. In this aspect, automating service is the solution to optimize team time and be available to the customer 24 hours a day, every day of the week. What is automation for WhatsApp? Automation for WhatsApp is the execution of a flow of automatic responses created through technological solutions in a system capable of learning as it does its work. This configuration can be performed both on WhatsApp Business and through platforms that integrate with the platform's official API.
The role of automation is performed through chatbots, which guide the consumer through different stages of communication with the company. They can work on capturing and qualifying leads, nurturing contacts, managing stages of the sales funnel and interacting with customers quickly, to clarify doubts, send information, among many other possibilities. Automation solutions for communication platforms help companies attract more customers, generate value and work in a more optimized way. Chatbot technology , for example, can meet a series of customer needs while reducing costs, improving the Industry Email List experience offered, increasing interaction with the public, making employees' work more efficient and enabling business growth. Discover automation for WhatsApp ChatGuru Intelligent management system for WhatsApp, ChatGuru is a reference when it comes to providing the best customer service and one of the modules made available by the platform is the chatbot. With ChatGuru, all chatbot configuration is personalized, according to the needs of the company that integrated the system.

After all, each business has a different size, segment, flow and objectives. This way, by starting to use the platform, the brand is able to offer humanized service, even if it is being provided by robots. Furthermore, it is important to remember that the business can offer a hybrid service, that is, ChatGuru can build a chatbot to resolve simpler questions capable of “passing the buck” to a human, if it is a more complex situation. Another difference with ChatGuru is that whoever hires it has very close monitoring from one of our specialists. For 15 days, a professional closely monitors how the chatbot is performing with the company, available to make changes if requested. Learn more about our platform by speaking to one of our experts and see how ChatGuru will transform your company's service.With ChatGuru, you will never miss a sales opportunity due to lack of availability. 4. Integration with CRM systems For a more professional sales service, it is essential to have access to up-to-date information about customers and their interactions. ChatGuru can be integrated with CRM (Customer Relationship Management) systems, allowing the storage and sharing of important data.
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